- Digital Marketing
Date
27 February, 2025
Client
Real Estate Developers
Category
Digital Marketing
Location
Accra, Ghana
Creatr Haus partnered with RSS Developers, a real estate company in Ghana, to manage and elevate their social media presence across Facebook, Instagram, LinkedIn, TikTok, and X. The goal was to position RSS Developers as a trusted, modern real estate brand while driving qualified leads for apartments and townhouses through strategic content and performance-focused social media management.
Challenge & Solution
RSS Developers operates in a highly competitive real estate market where buyer trust, brand perception, and visibility are critical. Before the engagement, the brand faced several challenges: Inconsistent content storytelling across platforms, Low engagement despite high-quality properties, Difficulty converting social media visibility into real sales inquiries and Limited use of data-driven content and platform-specific strategies.
- Strategic Content Positioning
- Visual & Brand Consistency
- Performance-Driven Growth Strategy
Our Process
We combined the following deliverables to serve our client. Brand and audience analysis, Content strategy and monthly social media calendar, Creative design (graphics, reels, short videos), Copywriting and hashtag optimization, Scheduled posting and community management, and Monthly performance tracking and insights.
Result Driven
Through consistent execution and strategic optimization, RSS Developers recorded measurable growth:
- Increased brand visibility and reach across all platforms
- Improved engagement rates on property and lifestyle content
- Increase in qualified inquiries and DM conversations from social media
Creatr Haus continues to support RSS Developers with data-backed social media strategies that convert digital attention into real business growth.